Ben Willis – Woodcraft
Ben Willis – Woodcraft approached us to develop an organic yet clean and elegant brand that would showcase their beautiful hand-made products and help promote the courses that they run in London and the Welsh Borders.
The simple hand-drawn oak emblem represents the use of oak as a key component in both the furniture and woodenware offered by Ben Willis – Woodcraft. Simple typography and use of clean layouts and white space throughout the website helps project the product imagery. A colour palette inspired by the changing woodland flora underpins all communications materials and ties them together.