Oxstem – drug discovery
Emerging drug discovery company pioneering unique cell programming therapies required a brand to reflect the nature and potential of stem cell differentiation. The palette of vectors radiating from a central nucleus acts as a visual metaphor to project that message.
The brand was then applied to both traditional and digital media in the form of stationery, presentation materials, e-templates and a fully responsive website that tailored different content types to work effectively across a platform of devices.